My PRSA Strategies and Tactics Article: “Expert Opinion: Working With Executives Who Know Too Much”

My article¬†“Expert Opinion: Working With Executives Who Know Too Much,” appears in the July 2018 issue of PRSA’s Strategies and Tactics. In it, I discuss how to handle the specific challenges of writing for someone who knows his/her subject in so much more detail than the audience that it makes communications difficult. You can read it here.

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